Over the past 100 years, the global population has quadrupled. There are almost 8 billion people in the world today and estimates suggest that the population will reach 9.7 billion by 2050.
This is creating unprecedented challenges for the global economy to overcome. Food demand is expected to increase by anything from 59% to 98% by 2050. This will put new demands on farming and food production in ways we've never seen before.
As a dairy or beef producer, you play a major role in addressing one of the world’s most pressing problems.
It’s time to farm for life
The demand for high-quality and safe food is constantly growing. There is also increased global concern about the use of antibiotics in livestock and the rise in antibiotic-resistant infections in humans.
Rising usage of antibiotics leads to more medicine resistant bacteria and the treatment of different illnesses becomes harder. To avoid the further emergence and spread of antibiotic resistance, we need to act jointly on a global scale.
Rely on our innovative breeding solutions to build a strong natural defence against diseases in your herd. Improve reproduction performance in your cows.
With science-based genetics we help you avoid excessive and unnecessary use of antibiotics and hormones. We help you deliver high-quality and safe dairy and meat products for the world’s population.