fertility first

Powered by VikingGenetics

The future of your herd begins with the fertility of your cows. Having healthy and productive calves is a matter of taking the right decisions in your herd.

Scandinavian approach yields great results in Australia

Fertility in Australian dairy herds has been declining over the last ten years. VikingGenetics has initiated the “Fertility First” project to help dairymen in Australia tackle this challenge. The answer is a tailor-made solution.

Inspired by a strategy adopted by the breeding advisors in the Scandinavian countries, VikingGenetics approach has also proven to be a big success in Australia.
“By two-step pre-check before insemination you can increase the 6 week in-calf rate with +31% to 75%. Proactive fertility service approach is 6 times more effective compared to traditional approach, which has only
shown 5% increase compared to last year. This is such an amazing result!”
Magnus Johansson, the leader in the reproduction project

Improve your herd reproductive performance

• The check on the Problem Cows followed by recommended treatment can enhance 6 week in-calf rate to AI dramatically: increase with 31% to 75%.
• The daughters of Holstein AI-bulls would be $200 more profitable per cow and year than daughters of herd bulls.
• Avoid spending time and money on 10% of cows that are unlikely to get in-calf and save around $2,000 (herd with 300 cows)
• IMPROVED QUALITY OF LIFE – Less trouble, better control!

What is total extra value of having 31% more pregnancies?

For a herd with 300 cows

 31% more cows pregnant within the six week period$25,000 
Savings on AI, drugs etc. for not inseminating unsuitable cows $8,100 
 Extra value of more AI heifer calves $9,300
 Total extra value$42,400 

Prices for fertility first advice

Option 1 (full rate): $5,500.00 +GST
Option 2 (20% discount when 50% or more Viking product is used): $4,400.00
* This pricing is based on a 300 cow herd, consisting of $1,000 start up fee and $15,00 per cow